HomeColumnistsInvestment in training as a differential in the high-end segment Terapia do Luxo 4 June, 2019 Columnists, LuxuryFor a long time, training was seen as a priority only by professionals, who understood that the accumulation of information and continued knowledge played a decisive role in the development of the work career and also in the achievement of pre-established personal goals and objectives .As time passes and changes in the dynamics of labor relations, investing in training has become indispensable for organizations that seek to create good work and management teams. Training has become one of the best ways to retain talent within organizations which, in addition to enhancing human resources, boosts business competitiveness.In the high-end market, this reality is no different. Some of the leading brands that operate in the industry invest strongly in the qualification of their work team. The latest example of this trend was the announcement of Hugo Boss about his new program to encourage students from one of the most important fashion colleges in the English capital. The idea is to support a total of three academics per year who, after a selection, will receive benefits such as a three thousand pound scholarship.Another fundamental point of professional qualification is that it contributes in a decisive way so that the employees feel truly part of the business and, therefore, act at the highest level of excellence possible. It is very difficult for someone to dedicate themselves to a project they do not believe in or do not understand, so continuing training also has the role of motivating professionals and making them important in business processes.Much more than an operating cost, the amounts earmarked for capacity building can be considered real investments whose return, most of the time, is fully guaranteed.