HomeAccessoriesFendi Timepieces presents Selleria Terapia do Luxo 21 October, 2014 Accessories, LuxuryThe Fendi Timepieces, watch line of Italian Fendi, Selleria launches new line, inspired by the traditional Italian saddles. With creative direction of Silvia Fendi, the pieces recall the craftsmanship dedicated to equestrian items and are made in the iconic Cuoio Romano. A different cut, unfinished edges, and a custom sewing are the registered trademarks of watches that bring Roman numerals.Hand-stitched, as well as iconic bags of Fendi Selleria created in the first half of the twentieth century, the bracelets represent the know-how of the brand and its true passion for craftsmanship.“We are very excited to launch the new line, which is more modern and more sophisticated,” says Silvia Fendi. “To create these pieces, we focus on the origin of Selleria: timeless design with impeccable quality craftsmanship. The line includes models in two-tone and stainless steel, as well as exclusive pieces studded with diamonds, “she says. In Brazil, the watches are sold exclusively in the stores of Vivara.